Price lists go out of date because maintaining them falls behind everything else in day-to-day sales, and the annual price increase letter, one letter per customer segment with its own reasoning, is written from scratch again every year. Carla takes over the maintenance: she keeps the price lists continuously up to date against your pricing and discount rules and drafts the increase letters per segment as soon as the cycle comes round.

What Carla takes on

Keeps the price lists continuously up to date against your pricing and discount rules.
Flags entries that deviate from the rules or are out of date.
Drafts the annual price increase letter for each customer segment, with the matching figures and the matching reasoning.
Submits every letter for approval before it goes out.

What Carla needs from you

Carla starts with the existing price list and the segment definitions, plus access to a mailbox for sending the letters.

The first few weeks

From day one the price list is checked against the rules. In the next increase cycle the first draft letter per segment is ready, and its wording sharpens further with the rounds that follow.

What changes

The price list does not go stale because nobody found time to maintain it.
The increase letter is not written from scratch every year, it is ready for approval.
You see every letter before it goes out.